Culture eats strategy for breakfast Essay Example | Topics and Well Written Essays - 1500 words

Culture eats strategy for breakfast - Essay Example It can be noted from the definition of organizational culture, and from its components that organizational culture is made up of many aspects that can hinder the implementation of strategies within an organization. This is because the organizational culture has an influence on how firms exercise their choices to take decisions against competing options, in the way they deliver their strategy. It is imperative to note that organizational culture is superior to strategies that leaders may want to implement. Culture determines the response of employees to new programs and their commitment to such strategies. Given that organizational culture is an outgrowth of leadership, it is possible to change the organizational culture by involving all stakeholders. This is because organizational culture represents the overall aspects of beliefs and values of a company’s employees. It is the major determinant of how employees act, within an organization, and how they behave. ... It should be noted that decision making is extremely crucial in any organization. Organizational decisions, especially managerial decisions determine the organization’s direction in terms of achieving its objectives. Therefore, when a firm makes right decisions in a timely manner, it benefits from superior performance. Efficiency is achieved because such an organization does not waste time. Consequently, the nature of organizational culture determines the period taken for decision making. Successful organizations have a culture of involving all the stakeholders in making decisions, and the process takes the least time. Culture also determines how people work in an organization to ensure that new strategies are implemented successfully. Organizational culture is the key determinant of how far management can trust employees so that they can be involved in successful implementation of new strategies that can ensure organizational success. Without trust, major organizational activ ities cannot be performed effectively. Trust is a key factor in the smooth running of an organization. Productivity is achieved when there is trust between management and workers such that they work together in an environment of mutual trust and respect. Management should trust employees. Employees should trust management too. This is what can ensure organizational success and organizational stability. Trust among top management team members facilitates strategy implementation (Nelson & Quick, 2011, p, 499). Employees can buy ideas from management readily when there is trust. Organizational strategy involves planning, program budgeting and performance measurement, among other activities that may lead to superior organizational performance or effectiveness. These activities are very

How to Increase the market share in organic product market A Case Essay

How to Increase the market share in organic product market A Case Study of PARKnSHOP in Hong Kong - Essay Example To get a feel of what marketing strategies would work for PARKnSHOP, 300 regular shoppers are surveyed at 30 of the 40 superstores controlled by PARKnSHOP all over Hong Kong. Simple analytic tools are employed to analyze their responses. And appropriate recommendations for marketing strategies are provided, based on the findings from the survey. Established in 1973, PARKnSHOP is Hong Kong’s leading supermarket chain. With its perpetual commitment to innovation, quality, service and value, PARKnSHOP is well regarded in the industry and broader community through many quality awards. PARKnSHOP started its first superstore in 1996 and giving customers a modern one-stop stopping solution. The store sells over 20,000 product categories ranging from snacks to electronics household appliances. PARKnSHOP is also linked with three other supermarkets by the names of GREAT, TSTE and GOURMET. These three high-end supermarkets cater mostly to the expatriates and more affluent clientele in Hong Kong. These stores also sell a wide variety of organic products as in some Agri-foods like instant and canned soup and noodles; plain noodles and dried pasta; processed food and seafood products; ready-made meals and drinks (PARKnSHOP, 2010). However, as the number of customers that go for ready-made organic food increases, many superstores are jostling to control a larger share of the organic product market. This study investigates the appropriate steps PARKnSHOP management should take in arriving at a good conclusion about the most effective marketing strategies to adopt in capturing a greater share of the dynamic market for organic products. As a former colony and a trading outpost of the British Empire, Hong Kong has developed itself into a formidable economic wonder, turning into a global financial center where most financial institutions, banks, credit facilities and others have decided to establish their branches (Schenk, 2001).